Very positive public awareness strategy from the U.K. Football Association
Thanks to MHANY Board Member Jamie Papapetros for sharing
A Cup Matches to Be Delayed by a Minute for Mental Health Awareness
- Dec. 2, 2019
- (Reuters) – All 32 England’s FA Cup third-round ties will be delayed by one minute as part of a campaign to promote mental health, the Football Association has said.
The ‘Take a Minute’ initiative is in partnership with the FA’s Heads Up campaign and Public Health England’s Every Mind Matters programme.
“Whilst delaying kick-off times by 60 seconds is a simple idea, it provides a powerful platform for us and our Heads Up charity partners to deliver a really important message on mental health,” FA Chief Executive Mark Bullingham said in a statement.
The move will affect matches from Jan. 3-6.
(Reporting by Hardik Vyas in Bengaluru; Editing by Peter Rutherford)